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Wednesday, August 20, 2008
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Never go to a sales meeting unless you’re going to pick up a check or a contract

It’s time to be treated like a professional with GUTS

Sales is a skill that is necessary for everyone who wants to attract success in their life. You can have the best product, the most capable service, but without organized sales skills and the ability to make it work, you won't be able to give away 20 dollar bills in Times Square. It really doesn't matter whether you are selling the all inspiring widget or a hamster sitting service, you have to have a method of sales where you work smart, achieve your financial goals and begin feeling great about yourself all the time.

Here are a few GUTS selling rules:

1. Learn to give GOOD PHONE!
My nickname is “One Call Close Claude”. Why, because I get to the bottom line quickly and respectfully with my prospects. I usually do it all on the telephone and I use the Work Smart Concept.

2. Just the facts Ma’am.
You have the right to ask your potential client all the necessary questions in order to determine if you have a likely candidate for a sale or you’re just going through some time wasting motions.

3. If you need a friend then get a dog!

Sales is not about bonding, rapport or pretentious talks about the weather and sports. How about those Bronco’s ?
Its about making a sale today !

4. Learn how to qualify in the first 3 minutes.
I have a 3 minute egg timer next to my phone to challenge myself with every sales call. Most sales people waste too much time and energy with time wasters. Qualify quickly and work with the viable prospects only.
GUTS Sales is about working smart and getting paid today!

5. Sales should be fun and challenging!
All of your phones need to have a “Mute” button so your prospects can’t hear you laughing all the time. Sales should be fun, challenging, predictable and profitable.

6. Life is too short to drink cheap wine and make cold calls.
I don’t know about you, but cold calls make me very uncomfortable so I change them into profitable Calls.

7. Stop Begging!
A pro never has to beg when he can lead the prospect to come to the natural conclusion to buy.

8. But Dr. Freud, I love my Mother!
If Sales is a Profession, then you should be treated like a Professional! Ask yourself this, when you go to your Professional, who asks most of the questions? How can you treat the symptoms if you haven’t discovered the cause of the problem or discomfort.

9. Sales must be organized like a Henry Ford assembly line!
Ever wonder why they build cars on an assembly line? It’s because it sure beats making them one at a time! It’s faster, higher quality control and much more profitable. We need to use modern business concepts in sales combined with a common sense understanding of human behavior.

10. Get a Sales Mentor
Sales is the world’s highest paid profession if you treat it like one. I can show you tremendous results in the first 30 days if we learn to practice together.

Give me a call, I answer my own phone and let’s talk.

Success in all your Sales Endeavors.

Claude Diamond
970.726.7979


PPS: Want to challenge yourself, take the GUTS Sales Method© assessment test.


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